J’evar is a new purpose-driven fine jewelry brand that creates lab-grown diamonds to offer designs that exude sustainable elegance and transparency. The brand sets itself apart by using Type IIa diamonds, which are deemed the purest type on Earth, and these diamonds boast a color range between D-G and clarity ranging from VVS-VS. According to the brand, that makes the quality of a J’evar diamond “higher than [the] minimum of other fine jewelry luxury brands.”
This fine jewelry brand is setting a new precedent by combining heritage-based artisanal craftmanship, advanced technology components and environmentally friendly recycled metals.
The brand’s digital store is powered by renewable energy and by design, shipping is carbon-neutral. This level of thoughtfulness is central to the brand’s ethos as a provider of Jewelry with a Conscience.
