New years is notoriously associated with starting new habits and healthy eating commitments, so Fibre One 90 Calorie is taking this in stride with a new promotion to reward consumers for their hard work. The brand is offering shoppers in the UK with the chance to win the ‘ultimate craveable experience’ from January 2 to February 20, 2023 when purchasing one of its signature low-calorie snack products. A total of 600 luxury prizes will be up for grabs including spa days to offer a sweet perk.
Marketing Manager JP Del Carmen commented on the Fibre One 90 Calorie promotion saying, “Our mission is to help people celebrate those feel-good moments, without sacrificing the food they love. The ‘new year, new me’ period is a key time for us to recruit new people to the brand and our Crave Club promotion will help us kick off 2023 in a big way.”
