The OPI Big Zodiac Energy collection is a new range of inspirational nail polishes arriving for Fall 2023 to provide consumers with a way to elevate their look. The various nail polishes are each inspired by a different zodiac sign with all 12 making an appearance, and are each intended to channel a different element including earth, air, fire and water. The brand has also partnered with the Sanctuary astrology app to provide customers with a shade-based on their own sign or a personal sign for a reading.
Global Director of Color Equity Jill Bartoshevich commented on the OPI Big Zodiac Energy collection saying, “Each shade represents an individual zodiac sign, and consumers can choose the colors that match their sun, moon, and rising signs, or mix and match shades to create other looks with more ruling planets and signs in their birth chart. The season’s top trend shade Scorpio Seduction is a shimmering cobalt blue that’s bold and has hidden depths, just like its namesake sign.”
