The Amsterdam-based fashion label Scotch & Soda is collaborating with Flaunt to transform its Club Soda 3.0 community into a web3 loyalty program. ‘Club Soda 3.0’ allows consumers to create and provide rewards to owners of digital assets. The deal with Flaunt will increase membership privileges and help Scotch co-create with its members, turning ‘Club Soda 3.0’ into a community-driven program accessible to all of Scotch & Soda’s loyal customers.
Through Flaunt, Scotch & Soda can configure, track, and manage programs, grant exclusive benefits, and utilize features from the Salesforce Commerce Cloud.
“Brands like Scotch & Soda recognize how web3 will completely change how we think about brand loyalty,” said Flaunt CEO and Co-Founder Connor Kelley. “We are thrilled to be building alongside an iconic brand like Scotch & Soda and delivering technology that deepens their relationships with customers and harnesses the brand’s innovative spirit.”
Image Credit: Scotch & Soda
