The lipstick features a deep red hue inspired by the one worn by Taylor Swift in her The Eras Tour and is inspired with a touch of cinnamon spice to heat things up. The lipstick also plays on the potential romance between Swift and Kansas City Chiefs tight end Travis Kelce. The limited-edition lipstick was announced by the brand on X (formerly Twitter) and will be priced at $13.87 to combine Swift’s favorite number and Kelce’s player number.
Global Brand Director for Fireball Danny Suich spoke on the Fireball Cinnamon Delight RED Lipstick saying, “Fireball has a history of being the celebratory drink of choice for football players and fans alike, and we think this season’s epic mash-up of football and pop culture is worthy of a little extra heat. There are a lot of new football fans in the stands these days who may be looking for a bold way to support their favorite team or tight end with a spicy, RED new look, and, as always, Fireball is here to help. Because in our opinion, every touchdown should taste like a championship parade.”
