Creativity-Celebrating Week-Long Campaigns : Crayola Creativity Week

Trends
Crayola Education is set to kick off its third annual Crayola Creativity Week, an engaging global event aimed at celebrating children’s creativity and supporting parents and educators in nurturing young minds. The event will run virtually from January 22 to 28 and it will aim to connect millions of children across six continents and 77 countries.

Crayola Creativity Week boasts a variety of engaging programs, including celebrity-led educational activities, downloadable handouts, daily prizes, and a livestream virtual assembly. The free week-long initiative emphasizes the theme ‘Creativity Connects Us’ and further advances the brand’s commitment to providing accessible education to its audiences.

For this year’s Craola Creativity Week, the brand has partnered with Misty Copeland, Eva Chen, Elizabeth Olsen, and Daymond John. Other collaborators include NASA STEM, Penguin Random House, and more.

Image Credit: Crayola



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