Andy Cohen, an American host, producer, and self-described FRESCA® superfan has joined forces with FRESCA™ Mixed to launch a new campaign for the premium ready-to-drink cocktail line. FRESCA™ Mixed transforms the traditional FRESCA® grapefruit citrus flavor and gives the alcohol category a feisty spirits twist. Straight from the can, in a 12 oz can, or poured over ice in a classic cocktail glass, FRESCA™ Mixed is delicious.
“It’s about time someone finally made my favorite cocktail in a ready-to-drink version! I’ve loved mixing FRESCA with spirits for years, so when I saw FRESCA Mixed hit shelves, I knew this was something I needed to be a part of,” said Cohen. “As FRESCA’s number one fan, it only made sense that I play a part in maintaining the brand’s spirit, so I’m thrilled to be on the FRESCA Mixed team to keep things fresh and frisky.”
Image Credit: Fresca
