Category: Trends

White Castle is venturing into the augmented reality marketing landscape for the first time through a strategic collaboration with Borderlands: the Lionsgate film adaptation based on the beloved video game series. This innovative partnership introduces limited-edition retail and restaurant packaging for White Castle’s iconic sliders, adorned with vivid Borderlands characters. Each packaging has exclusive QR […]

Infinite Reality, a company specializing in metaverse and immersive technologies, has acquired Landvault for $450 million. This acquisition is part of a broader strategy to enhance Infinite Reality’s capabilities in creating high-fidelity virtual environments and digital twins. Landvault, known for its work with Fortune 500 companies and government organizations, brings a suite of tools and […]

The team at KWK Prome designed the Open House, which is a new German residence that simultaneously embraces the idea of openness and privacy all at once. The house opens up to the surroundings without compromising its privacy as the walls open up at the flick of a switch. It is built on a space […]

&pizza; announced the arrival of its latest limited-time offerings, heralding the start of a “Hot Grill Summer” with the introduction of two pizzas, the ‘Glizzy McGuire’ and ‘Sun’s Out Buns Out.’ These Hot Grill Summer creations are built upon &pizza’s renowned creamy Parm-Romano base, complemented by shredded mozzarella, creating a flavorful foundation that is sure […]

Topo Chico Hard Seltzer and Airstream are bringing the vacation experience directly to homes with the ‘Stayman Islands’ experience. Designed to transform fans’ yards into the ultimate destination for three days and two nights, this innovative experience offers a vacation “without the stress of planning, packing, or paying.” The Stayman Islands offer all the elements […]

The MyProtein x Hyrox range has been created by the sports nutrition brand and the fitness competition as a series of products targeted towards the specific needs of hybrid athletes. The range includes six products in all that are curated to support the workout schedule of hybrid athletes, while also supporting consumers through all stages […]

Netagrow is bringing AI farming to the forefront of the industry by providing farmers with AI-driven tools and insights for optimized yields and sustainable growth – it’s an interesting new development representing the future of the agricultural industry. This innovative platform leverages the power of artificial intelligence to offer personalized recommendations on crop management, soil […]

Glossier announced its partnership with Team USA for Women’s Basketball at the 2024 Olympics. This collaboration marks a historic moment as Glossier becomes “the first official beauty partner in USA Basketball history and the first women’s specific partnership in nearly three decades.” As part of this partnership, “Glossier will provide the 2024 USA Basketball Women’s […]

Land Betterment Corporation has expanded its glamping offerings through its portfolio company, ekō Solutions, at Poplar Point Lakeside Park in Athens, Alabama. These new accommodations are created from up-cycled shipping containers originally used in Kentucky tornado relief efforts. The experience offers travelers a unique and sustainable lodging option amidst a countryside resort-style community. Since launching […]

Dr. Lara Devgan Scientific Beauty has partnered with American Bar to introduce Dr. Devgan’s Dorian Gray, a collagen-infused cocktail. This drink, available exclusively at American Bar in Greenwich Village, combines fruity flavors with Dr. Devgan’s Collagen Booster Hearts. These plant-based gummies are formulated with collagen, D-biotin, and calcium. They aim to support skin health by […]