Candy-Filled Egg-Shaped Treats : Cadbury Easter eggs

Trends
These Cadbury Easter eggs have been announced by Mondelēz International as part of an initiative that brings back egg-shaped treats and fills them with a varieties of recognizable desserts to enjoy. The products include Cadbury Dairy Milk Buttons, White Buttons, Caramel Noodles, Freddo Faces, Giant Buttons and Cadbury Mini Egg Easter eggs, which each contain their namesake chocolate and are priced at £2.50 each. The brand is also launching two new options including the Cadbury Dairy Milk Chunky Egg and the Cadbury Oreo White Egg, which are priced at £12 each.

Senior Brand Manager for Cadbury Easter Laura Gray spoke on the Cadbury Easter eggs saying, “Our new treat filled shell-eggs will certainly bring back that feeling of nostalgia and magic for the consumers, now that they can crack them open to reveal and enjoy all of the delicious chocolates stored inside!”



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