Red Bull has released its latest summer edition energy drink called Juneberry. The new launch is a result of the success of Red Bull’s Apricot Edition range, which launched in early 2022. A Red Bull spokesperson discussed the summer edition launch, saying: We are constantly innovating, to add excitement to the category, which has not only helped us to drive sales but also encourage trial by introducing new shoppers to the sector.”
The Red Bull summer edition Juneberry energy drink contains several flavorful ingredients. One standout flavor is dark cherry with hints of slightly mild blueberries. The packaging of the can comes in a cherry blue color with the word “Summer Edition” highlighted in the center and “Juneberry” highlighted in small pink-colored font. The energy drink is currently available for purchase in different size ranges.
Image Credit: Red Bull