Something & Nothing’s latest launch is the Japanese Junmai Saké + Yuzu Spritz, a refreshing, well-balanced and lightly bubbly beverage that fuses the ancient tradition of Sake brewing with modern mixology. With dry, umami and tart Junmai Sake and bright yuzu juice, this canned product is one that’s fit for easy drinking. Its unique flavors pair well with everything from skewers and ramen noodle bowls to sushi and when creating this drink, Something & Nothing was intentional about creating a product to “compliment both elegant light bites and cut through drinking snacks.”
Consumers’ thirst for canned spritzes is on the rise as they seek convenient and ready-to-drink options that deliver refreshing flavors in a portable format. This product in particular aligns with the growing interest in alternative alcohol bases, like sake, which offer unique and diverse flavor profiles that cater to the evolving preferences of adventurous drinkers.
