David’s Bridal newly opened the doors to House of Prom, a limited-time and exclusive pop-up for prom-goers across the United States. There are five locations where Gen Z will be able to complete their look for prom from head to toe. Exclusive brands like TikTok-popular Jules & Cleo are available at the prom pop-ups.
Throughout the opening weekend of House of Prom (February 4th to 5th,) the first 25 customers who make an in-store purchase will walk home in a dazzling new pair of David’s Bridal x Betsey Johnson exclusive platform sneakers, while supplies last.
Additionally, high school students can earn points through the Diamond Prom loyalty program, and get great perks at every level, plus the chance to enter to win a scholarship and a photo booth for their school events.
