Canada Goose has launched a re-commerce platform that will aid consumers looking to swap out their pre-loved garments from the brand. Through the ‘Generations’ platform, customers can trade their Canada Goose outerwear and clothing for a gift card that can be used online and in shops throughout the US on a platform powered by Trove.
Consumers can also browse various “famous styles,” such as legacy pieces and limited-edition products like retro items from the company’s extensive history.
“Canada Goose Generations is our purpose in action – a tangible and meaningful way to keep the planet cold and the people on it warm,” said Carrie Baker, president of Canada Goose in a statement. “We build products that last a lifetime and each one has a story to tell. Generations extends their collective tale while minimising their environmental impact.”
Image Credit: Canada Goose