Lufthansa has opened its new premium lounge in Terminal B at Newark Liberty International Airport. Around €10 million was invested in the new lounge. The centrepiece is the central Skyline Bar. There, passengers will find a large selection of cocktails, wines, spirits and non-alcoholic drinks. Plus, craft beer on tap from New Jersey, the ‘Garden State’. On the culinary front, the Lufthansa Group offers its guests a selection of fresh regional products in the bistro area. In summer, the menu includes cornbread from Jersey with candied tomato jam and sandwiches with trumpet mushrooms, bacon, crisp lettuce and tomato chutney on sourdough bread.
First Class passengers and HON Circle members have the opportunity to enjoy an à la carte menu in a private dining area. They can also choose from a selection of top wines and champagne.
“We are proud to be able to present our guests in Newark with a new lounge that sets new standards,” said Victoria Schuster, Vice President Product & Customer Experience, Lufthansa. “It offers private travellers cosy retreats for relaxation and our business customers generous workspaces. This lounge is a testament to our commitment to the customer as we strive to continually improve the experience for our guests, on the ground and in the air. That’s why we continue to invest in our offering around the world, whether in New Jersey or elsewhere, to meet Lufthansa’s premium standards and, above all, those of our guests.”
The new lounge at Newark Liberty Airport offers space for around 170 guests – an increase in capacity of 25% compared with the previous space. The lounge is open to First and Business Class passengers of all Lufthansa Group airlines flying to Newark, as well as HON Circle members and Senators.
The multifunctional structure of the lounge reflects the different requirements of travellers before their flight. One-third of the space is dedicated to the needs of business travellers and offers, among other things, functional communal tables with the option of wireless charging or wireless printing.
The remaining part of the space invites relaxation and contains comfortable seating for different group sizes – from single seats for solo travellers to seating for couples or larger groups. Multifunctional rooms offer space for meetings, calls or for children to play.
Hear more from Lufthansa at FTE Global – the “CES of Aviation” taking place in Los Angeles on 28-30 October 2024. Stuart Holdstock, Head of projects and processes – Operations, Lufthansa, will deliver a presentation titled ‘What progress has Lufthansa made working with its German airport partners, and key suppliers, to accelerate efforts to automate more of their activities on the ramp?’
Meanwhile, Dr Björn Becker, Head of Future Intercontinental Experience Program, Lufthansa, will speak alongside Bastian Schutz, Global Lead, Virtual & Mixed Reality Strategy & Partnerships, Meta and Camillo Stark, Deputy Managing Director, MSM Digital. Their joint presentation is titled ‘Lufthansa and Meta have partnered to offer Mixed Reality (MR) headsets to the carrier’s business class passengers flying in its newly-introduced Allegris Business Class creating unparalleled experiences for travellers, spanning entertainment, travel, wellness, and gaming to usher in a new era of inflight entertainment and passenger experiences onboard. What is the business case for this effort, and what have been the learnings from its roll-out?’
