The PEEPS Marshmallow Flavored Cereal is being brought back by the brand with the help of Kellogg’s to provide consumers with a way to brighten up their breakfast with a touch of colorful sweetness. The cereal features the signature flavor of PEEPS marshmallow chicks and bunnies, which are incorporated into the product for a burst of sweetness. The product also features crunchy rings to balance out the texture in a variety of bright colors that contrast with the aforementioned marshmallow bits.
PEEPS Brand Manager Caitlin Servian commented on the PEEPS Marshmallow Flavored Cereal saying, “Each year our fans look forward to the tradition of receiving our tasty marshmallow candies in their Easter baskets, and we continue to provide new and innovative ways to celebrate the season with Peeps.”
