These new Monster energy drinks are being rolled out in the UK to provide consumers with a flavorful way to elevate their energy levels. The drinks include the Monster Ultra Rosa Zero Sugar and Monster Juiced Aussie Lemonade, which are both characterized by their full flavor profile and energy-boosting ingredients. The drinks also branded with eye-catching colors and graphics in mind to help them visually pop off the shelf to encourage consumers to take a closer look.
Associated Director Commercial Development at CCEP GB Pippa Collins commented on the new Monster energy drinks saying, “Monster Juiced Aussie Lemonade has already been popular in the US and Monster Ultra Rosa delivered the second highest right of sale within the Ultra range in quarter four of last year whilst only in limited distribution. We’re confident the new nationwide arrivals will drive sustained growth for the Monster brand, bringing even more excitement to the energy fixture.”
