CONSUMER Care Products Inc. (CCPI), sister company of D&L Industries Inc., is planning to grow its personal care business by aiming at the upper-class market that has a growing preference for healthy and all-natural products.
In an interview, D&L President and Chief Executive Officer Alvin Lao stated the company has been developing and manufacturing CCPI’s branded consumer products, which are mostly green alternatives to petrochemicals-based personal and home care products.
CCPI just launched a new liquid body soap following the successful introduction of its germicidal Dr. Coco Natural Hand Soap. Lao said their hand soap is not petrochemicals-based.
“Since it uses coconut oil, there is no toxic ingredient inside and it is biodegradable. So, it’s better for our health and better for the environment,” Lao explained. “On the other hand, our Dr. Coco Natural Body Soap has a similar formulation, but it’s made better.”
He also pointed out that these are the types of products that they are going into more moving forward.
“Our group is really known for the B2B (business to business) model where our products are bought and used by other companies. But we are now making more consumer products,” Lao said. “While CCPI owns the brand and markets it, Dr. Coco was formulated, manufactured and packaged by D&L,” Lao explained.
Aside from its natural soap products, CCPI also markets nutritional products, pet food and supplies, insecticides, air fresheners, household cleansers, disinfectants and automotive care products all manufactured by D&L.
The firm sees a big market for Dr. Coco products since Filipinos are very hygienic and wash their hands often, and take baths or showers two to three times a day. D&L is also targeting the local market for these products before exporting these overseas.