ByteDance, the parent company of TikTok, is actively seeking alternatives to a potential sale of its U.S. TikTok assets. A board member revealed to Caixin Global that the company is exploring ways to address national security concerns raised by U.S. authorities without divesting its U.S. operations.
The company’s priority is to maintain its presence in the American market while satisfying security requirements. ByteDance is considering strategies that could mitigate concerns over data privacy and the potential influence of the Chinese government on the app.
This development comes in response to ongoing scrutiny from U.S. lawmakers who have raised alarms about TikTok’s data handling practices and its links to China. ByteDance’s efforts to find a solution reflect its broader objective of avoiding a forced sale while continuing to operate in one of its largest markets.
While ByteDance has not disclosed the specifics of its proposed alternatives, the company remains committed to complying with regulatory demands while securing its position in the U.S. market.
