I had never heard about the Bouba/Kiki Effect until this viral TikTok made it’s way onto my FYP last night. The video, posted by @talialichtstein, explains that people associate the names Bouba and Kiki with these different shapes.
Instead of words, Talia has applied this to celebrities. “I have always felt like there are people who are Boubas or Kikis and the men I find the most attractive are always Boubas and NEVER Kiki.” They then shows a photo of Robert Pattinson and explains, “This is so Kiki. He has always been so Kiki.”
Then pops up a photo of Michael B. Jordan, “This is Bouba. He’s very sculpted, he’s conventionally hot, but he’s Bouba.”
The basic essence of the TikTok is that “If you get it, you get it. If you don’t, you don’t.”
So let’s see if you get it! Are these celebrity men more Bouba or Kiki? Answer below!
You can watch Talia’s TikTok below and follow @talialichtstein. The more you know! 💫
