Author: Matthew Bui, Assistant Professor of Information and Digital Studies, University of Michigan

Yelp’s addition of a ‘Black-owned’ tag led to a slight drop in business ratings in Detroit

Matthew Bui, Assistant Professor of Information and Digital Studies, University of MichiganLeave a Comment on Yelp’s addition of a ‘Black-owned’ tag led to a slight drop in business ratings in Detroit

When the online review platform Yelp added a “Black-owned” tag in 2020, it boosted the visibility of Black-owned restaurants in Detroit. It also caused their ratings to drop, according to our recent study. Both local and nonlocal reviewers who showed awareness of a restaurant’s Black ownership rated restaurants 3.03 stars on average. Those who did […]

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