Adobe Acquires Semrush for $1.9 Billion, Strengthening AI-Driven Search Capabilities
Adobe has announced the $1.9 billion acquisition of Semrush, a leading SEO and digital marketing platform, in a move designed to expand its footprint in AI-powered search and marketing technologies. The deal, revealed on November 18, 2025, values Semrush at $12 per share — nearly double its trading price before the news — and is […]
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