How our minds trick us into thinking we are being greener than we really are
non c/Shutterstock You’re in the supermarket. Imported beef mince, shrink-wrapped vegetables and cleaning spray are already in your basket. Then you toss in some organic apples and feel a flicker of moral relief. Surely that small green gesture lightens the load? Not quite. Objectively, every extra product increases your carbon footprint. But psychology research reveals […]
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