The global travel industry is facing an unprecedented wave of AI-powered scams, originating in Spain and Portugal before spreading worldwide. Booking.com has issued a stark warning, highlighting the sophisticated nature of these cyberattacks, which are targeting tourists, hotels, and online booking platforms.
How AI is Fueling Travel Fraud
Since the release of ChatGPT in 2022, cybercriminals have leveraged AI tools to create highly convincing phishing emails, fake booking confirmations, and fraudulent payment requests. These scams are difficult to detect, even for experienced travelers and hospitality professionals.
Hotels, vacation rentals, and travel platforms are prime targets, with scammers infiltrating systems to steal customer data and sell fraudulent methods to other criminal networks.
Booking.com’s Warning to Travelers
Booking.com reports a 900% increase in AI-driven travel scams over the past 18 months, with criminals exploiting the post-pandemic travel boom. Tourists are being tricked into making extra payments, clicking malicious links, or sharing sensitive documents under the guise of legitimate booking updates.
How Travelers Can Protect Themselves
Cybersecurity experts urge travelers to take precautionary measures, including:
- Using two-factor authentication for booking accounts.
- Verifying URLs and sources before making payments.
- Avoiding impulsive clicks on unexpected emails or QR codes.
- Confirming reservations directly with hotels or travel providers.
The Industry’s Response
Travel platforms and hospitality providers are investing in AI countermeasures, strengthening security protocols, and retraining staff to recognize fraudulent activity. Despite these efforts, the threat continues to grow, with scams now reaching North America, Asia, and beyond.
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