Kozel is renowned right around the world for its lagers, but the venerable Czech brand, which is owned by Asahi Europe and International, is now looking to appeal to a broader category of beer-drinkers with the advent of ‘Kozel White,’ an easy-drinking lager.
Coming in at only 3.5 percent ABV (alcohol by volume), the ‘Kozel White’ pale lager offers subtle fruity hints, a satisfying creamy foam head and a crisply refreshing aftertaste. Its low alcohol percentage marks it out as an excellent choice for people looking to engage in the increasingly popular movement of moderate and responsible drinking, with its flavor profile making it ideal as a summertime sipper.
“Pale lager beer is still popular the world over, but there is an increasing appetite for something new and particularly fruity and more sweetly flavourful,” said Grant McKenzie, chief marketing officer at Asahi Europe and International.
Image Credit: Asahi Europe and International