H&M is partnering with a significant cultural innovator following previous collaborations with Moschino, Simone Rocha, and Indian designer Sabyasachi. The new line was created under the direction of Mugler’s Design Director, Casey Cadwallader, and is intended to reflect the Mugler brand’s distinctive style and look while fusing it with H&M’s affordable prices and ready-to-wear selection. Mugler is the perfect choice for this collaboration, as the brand is at the height of its popularity.
The collection is rumored to boast Mugler’s signature styles, such as figure-hugging silhouettes and curved designs. There is also a chance that the duo will release a series of accessories to match the apparel offerings. In the spring of 2023, the Mugler x H&M collection is scheduled to debut online and in a few H&M locations.
