Backed by a cap table of BIPOC, LGBTQIA+, and female professionals, Idoru is a hyper-realistic avatar-creation tool at the nexus of virtual fashion and digital identity. Humanist technologist Mica Le John and former style and music art director Michael Taylor founded the platform, while its interdisciplinary team boasts experience across the technology, education, and arts industries.
The software allows users to freely express their identities and self-expressions in the virtual world. Idoru’s digital fashion and beauty alternatives are offered by black-owned companies Phlemuns, Topicals, Babytress, Rebundle, and Dydoshop.
The Idoru platform, available for free download by everyone, acts as a unique medium for creativity and empowerment while also allowing users to share its AR-based content with friends and family on social media.
Image Credit: Idoru, hypebae, apps.apple