At the 2023 Winter Fancy Food Show, Næra showcased the newest of its snacks, including flavored fish jerky. Fish Jerky Crunch is described as “the first dried fish snack to contain real butter, cheese and sustainable seafood.” This novel snack product can be found in both Cheesy Chili and Buttery Herb flavors.
With its snacks, the brand is on a mission to set a gold standard for dairy and seafood snacking with better-for-you, indulgent and fun flavors and textures. Through these snacks, consumers will become familiar with the Icelandic grass-fed Viking cow breed, which has been maintained for over 1,000 years, as well as the milk it produces, which is easier on the digestive system.
Also at the event, the brand introduced Ready-to-Eat Dried Crunchy Capelin alongside its new fish jerky range.
