Poland Joins Global Tourism Leaders in Breaking Economic Records: Global Tourism Synopsis

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June 2025 — The global travel and tourism sector is experiencing a historic rebound, with several countries on track to surpass pre-pandemic economic records. According to the World Travel & Tourism Council (WTTC), nations including Poland, Saudi Arabia, Australia, Indonesia, the Philippines, Spain, Brazil, and India are poised to post record contributions to their national economies from tourism activities in 2025. The growth spans across GDP contribution, employment, and visitor spending, underlining the sector’s resilience and growing global importance.


Poland Sets New National Benchmark

Poland’s travel and tourism sector is projected to contribute PLN 165.5 billion to the economy in 2025, representing 4.4% of GDP—a 5.9% increase over its 2019 peak. The sector is also expected to support over 901,000 jobs, exceeding pre-pandemic employment levels.

  • Domestic spending is forecasted to reach PLN 44.9 billion (+10.8% vs. 2019).
  • International spending remains 2.8% below 2019, at PLN 76.9 billion, suggesting room for recovery in global inbound tourism.

Saudi Arabia’s Vision 2030 Boosts Tourism Growth

Saudi Arabia is expected to generate SAR 447.2 billion from tourism in 2025, contributing over 10% of GDP. Fueled by the Vision 2030 agenda, the sector is rapidly expanding through large-scale investments such as the Red Sea Project and luxury resort developments. Employment is projected to hit 2.7 million jobs, marking an all-time high.


Australia Capitalizes on Domestic and International Demand

Australia’s travel and tourism economy is projected to reach AUD 315 billion by 2025. Strong domestic travel demand and recovering international markets—particularly China, the U.S., and the UK—are key growth drivers. The sector is also creating substantial employment across hospitality, transport, and entertainment.


Indonesia Emerges as a Regional Powerhouse

Indonesia is poised to reach a record IDR 344 trillion in international visitor spending in 2025, driven by demand for destinations like Bali and Yogyakarta. Government-backed infrastructure upgrades and tourism diversification continue to bolster growth and employment in the sector.


Philippines Achieves Historic Recovery

The Philippines’ tourism sector is expected to contribute PHP 5.9 trillion to its economy by 2025. Domestic travel remains strong, complemented by growing international arrivals. The country’s natural beauty and cultural appeal continue to draw global interest.


Spain Surpasses Pre-Pandemic Spending

Spain’s tourism sector is projected to exceed €260 billion in 2025, with international visitor spending reaching €113.2 billion—a 5.7% year-on-year increase. The country remains one of Europe’s top tourist destinations, driven by its diverse cultural, culinary, and coastal offerings.


Brazil Leads Latin America’s Recovery

Brazil’s tourism industry is expected to contribute over USD 167 billion to the national economy in 2025. With rising interest in eco-tourism and improved travel infrastructure, the country continues to attract visitors to landmarks like the Amazon rainforest, Rio de Janeiro, and São Paulo.


India Projects Record-Breaking Growth

India’s tourism sector is forecasted to contribute ₹22 lakh crore in 2025, driven by an expanding middle class, improved connectivity, and targeted tourism infrastructure investments. The sector is expected to support over 48 million jobs, highlighting its central role in the country’s economic strategy.


Conclusion: Global Travel and Tourism Surges Forward

The continued recovery and expansion of global travel and tourism is setting new records in economic impact, job creation, and domestic spending. With strategic investments, improved connectivity, and rising demand for sustainable travel, countries across the world are reinforcing tourism’s role as a vital engine of economic growth.

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