In a significant move to bolster the Mexican entertainment sector, Netflix has announced plans to invest $1 billion in the country over the next four years, from 2025 to 2028. The streaming giant revealed this commitment during a press conference in Mexico City with President Claudia Sheinbaum on Thursday.
Netflix’s co-CEO Ted Sarandos highlighted Mexico’s deep-rooted connection with the platform’s success and growth, emphasizing that the country “holds a special place in Netflix’s history.” This multi-million-dollar investment aims to boost Mexico’s audiovisual industry by producing series and films locally, benefiting both Mexican production companies and creating widespread career opportunities for talent across the nation.
In addition to funding content creation, Netflix will allocate $2 million to enhance Churubusco Studios in Mexico City—one of the nation’s most iconic and historic production hubs. The initiative aims to modernize the facilities, elevating Mexico’s capabilities to host major international projects.
Netflix’s strategy also includes supporting emerging filmmakers and industry talent, as seen with its $1 million fund launched in 2024. This fund is dedicated to developing creative careers behind the camera, helping nurture diverse and innovative voices within the industry.
This substantial investment underscores Netflix’s commitment to Mexico as both a cultural and business hub, furthering its global content expansion while simultaneously supporting local creativity.
